Brand & Product

December 11, 2019

Packaging Relaunch: Jägermeister presents new design

The well-known packaging used to ship the iconic Jägermeister bottles to more than 140 countries worldwide is poised for an update. After more than 17 years, the boxes for the premium herbal liqueur from Wolfenbüttel will make the switch from orange to green.

Download press release


November 7, 2019
Managing Director UK Michael Cleary

Michael Cleary appointed Managing Director at Mast-Jägermeister UK

Wolfenbüttel/Camberly, June 2019. Effective 1 August 2019, Michael Cleary will take on the role of Managing Director at Mast-Jägermeister UK. He has joined Mast-Jägermeister SE in 2014 as Regional Director for Western Europe, and has been successfully leading and developing the region since then.

Michael Cleary will succeed Guy Lawrence, who has decided to leave the company after 6 years of successful work as Chief Executive Officer United Kingdom and Regional Vice President (RVP) Latin America, to pursue other opportunities.

The management board of Mast-Jägermeister SE would like to thank Guy for the work he has accomplished for Jägermeister over the years and wish him all the best and continued success in his future endeavors.

Download press release